Raven New Media & Marketing » New Media http://ravennewmedia.com Raven New Media and Marketing - Putting the "E" in eBusiness Mon, 02 Jan 2012 16:18:54 +0000 en hourly 1 http://wordpress.org/?v=3.3 The best of digital – 2011 http://ravennewmedia.com/advertising/digital-2011/ http://ravennewmedia.com/advertising/digital-2011/#comments Mon, 02 Jan 2012 16:18:54 +0000 admin http://ravennewmedia.com/?p=865

As we glance in the rear view mirror at 2011, it is worth noting that the year brought us some shining examples of practical and perky applications, websites and platforms that can keep us engaged nearly 24/7.  While I believe that we 

… Read the rest]]> http://ravennewmedia.com/advertising/digital-2011/feed/ 0 Social media war rooms (and why you need one) – iMediaConnection.com http://ravennewmedia.com/branding/social-media-war-rooms-and-why-you-need-one-imediaconnection-com/ http://ravennewmedia.com/branding/social-media-war-rooms-and-why-you-need-one-imediaconnection-com/#comments Wed, 05 May 2010 16:23:08 +0000 admin http://raven123.com/?p=726 How do you keep a million posts and retweets from doing irreparable damage to your brand? Follow these five steps to stay ahead of the bad news. Learn more.… Read the rest

]]> http://ravennewmedia.com/branding/social-media-war-rooms-and-why-you-need-one-imediaconnection-com/feed/ 0 Communicating via new media to students http://ravennewmedia.com/new-media/communicating-via-new-media-to-students-2/ http://ravennewmedia.com/new-media/communicating-via-new-media-to-students-2/#comments Thu, 01 Apr 2010 00:37:55 +0000 admin http://elizabethlscott.wordpress.com/?p=356 “Blanket Email Syndrome” : The numb communicational state that students develop after receiving a series of mass emails, in which, the majority of the content is irrelevant…

Read more about “blanket email syndrome” and relevant communication techniques for any organization interested … Read the rest

]]> http://ravennewmedia.com/new-media/communicating-via-new-media-to-students-2/feed/ 0 The new marketing hybrid http://ravennewmedia.com/marketing/the-new-marketing-hybrid/ http://ravennewmedia.com/marketing/the-new-marketing-hybrid/#comments Wed, 31 Mar 2010 02:32:51 +0000 admin http://elizabethlscott.wordpress.com/?p=245 Integrating Traditional Skills with New Media Savvy

As hospital marketing departments address evolving new media channels, new skill sets are needed to supplement traditional marketing expertise.  This may mean reconfiguring the responsibilities and job description of an existing staff member, … Read the rest

]]> http://ravennewmedia.com/marketing/the-new-marketing-hybrid/feed/ 0 The State of Social Marketing Integration – eMarketer http://ravennewmedia.com/marketing/the-state-of-social-marketing-integration-emarketer-2/ http://ravennewmedia.com/marketing/the-state-of-social-marketing-integration-emarketer-2/#comments Fri, 19 Mar 2010 16:25:06 +0000 admin http://elizabethlscott.wordpress.com/?p=450 There are now hundreds of millions of consumers worldwide using social networks, blogs, microblogs, online forums and video-sharing sites, and marketers have followed them there. Social media marketin

via The State of Social Marketing Integration – eMarketer.… Read the rest

]]> http://ravennewmedia.com/marketing/the-state-of-social-marketing-integration-emarketer-2/feed/ 0 Socializing with the Fortune 500 – eMarketer http://ravennewmedia.com/ebusiness/socializing-with-the-fortune-500-emarketer/ http://ravennewmedia.com/ebusiness/socializing-with-the-fortune-500-emarketer/#comments Tue, 09 Mar 2010 20:10:53 +0000 admin http://elizabethlscott.wordpress.com/?p=446 A longitudinal study from the University of Massachusetts Dartmouth Center for Marketing Research shows steady uptake of social media marketing activities by Fortune 500 companies.

via Socializing with the Fortune 500 – eMarketer.… Read the rest

]]> http://ravennewmedia.com/ebusiness/socializing-with-the-fortune-500-emarketer/feed/ 0 The rising stars of mobile marketing – Mobile social networks – iMediaConnection.com http://ravennewmedia.com/ebusiness/the-rising-stars-of-mobile-marketing-mobile-social-networks-imediaconnection-com/ http://ravennewmedia.com/ebusiness/the-rising-stars-of-mobile-marketing-mobile-social-networks-imediaconnection-com/#comments Tue, 09 Feb 2010 03:19:13 +0000 admin http://elizabethlscott.wordpress.com/2010/02/08/the-rising-stars-of-mobile-marketing-mobile-social-networks-imediaconnection-com/ Keep your eye on these companies as mobile marketing makes a big move in 2010.

Learn more>>… Read the rest

]]> http://ravennewmedia.com/ebusiness/the-rising-stars-of-mobile-marketing-mobile-social-networks-imediaconnection-com/feed/ 0 The Apple tablet will be a giant version of the first iPhone http://ravennewmedia.com/ebusiness/the-apple-tablet-will-be-a-giant-version-of-the-first-iphone/ http://ravennewmedia.com/ebusiness/the-apple-tablet-will-be-a-giant-version-of-the-first-iphone/#comments Fri, 22 Jan 2010 20:24:45 +0000 admin http://elizabethlscott.wordpress.com/2010/01/22/the-apple-tablet-will-be-a-giant-version-of-the-first-iphone/ This is the future hybrid of the iPhone and the tablet PC. Learn more about the latest mobile business tool.

Posted using ShareThis… Read the rest

]]> http://ravennewmedia.com/ebusiness/the-apple-tablet-will-be-a-giant-version-of-the-first-iphone/feed/ 0 How can marketers create campaigns that break the “healthcare mold” but still resonate with consumers? http://ravennewmedia.com/hospital/health-care-marketing-communications/how-can-marketers-create-campaigns-that-break-the-%e2%80%9chealthcare-mold%e2%80%9d-but-still-resonate-with-consumers-is-this-something-all-hospitals-should-be-moving-toward-or-is-there-something-to/ http://ravennewmedia.com/hospital/health-care-marketing-communications/how-can-marketers-create-campaigns-that-break-the-%e2%80%9chealthcare-mold%e2%80%9d-but-still-resonate-with-consumers-is-this-something-all-hospitals-should-be-moving-toward-or-is-there-something-to/#comments Mon, 23 Nov 2009 14:20:58 +0000 admin http://elizabethlscott.wordpress.com/?p=307 Most health care marketers follow one or more of the following themes:

  • Attractive doctor telling the story of how he or she is “just like you;”
  • Lineup of “star” doctors with a voiceover paraphrasing, “you deserve the best and we
    • … Read the rest
]]> http://ravennewmedia.com/hospital/health-care-marketing-communications/how-can-marketers-create-campaigns-that-break-the-%e2%80%9chealthcare-mold%e2%80%9d-but-still-resonate-with-consumers-is-this-something-all-hospitals-should-be-moving-toward-or-is-there-something-to/feed/ 0 9 digital trends to watch in 2010 http://ravennewmedia.com/ebusiness/9-digital-trends-to-watch-in-2010-imediaconnection-com/ http://ravennewmedia.com/ebusiness/9-digital-trends-to-watch-in-2010-imediaconnection-com/#comments Sat, 14 Nov 2009 17:20:02 +0000 admin http://elizabethlscott.wordpress.com/2009/11/14/9-digital-trends-to-watch-in-2010-imediaconnection-com/

Marketing in 2010 is shaping up to be even more dynamic than this year. But what changes and trends are poised to make a major impact? Take a look at a few predictions. –iMediaConnection.com

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