Raven New Media & Marketing » Social Media http://ravennewmedia.com Raven New Media and Marketing - Putting the "E" in eBusiness Mon, 02 Jan 2012 16:18:54 +0000 en hourly 1 http://wordpress.org/?v=3.3 The best of digital – 2011 http://ravennewmedia.com/advertising/digital-2011/ http://ravennewmedia.com/advertising/digital-2011/#comments Mon, 02 Jan 2012 16:18:54 +0000 admin http://ravennewmedia.com/?p=865

As we glance in the rear view mirror at 2011, it is worth noting that the year brought us some shining examples of practical and perky applications, websites and platforms that can keep us engaged nearly 24/7.  While I believe that we 

… Read the rest]]> http://ravennewmedia.com/advertising/digital-2011/feed/ 0 The thin line between liking a brand and liking its social marketing – eMarketer http://ravennewmedia.com/branding/the-thin-line-between-liking-a-brand-and-liking-its-social-marketing-emarketer/ http://ravennewmedia.com/branding/the-thin-line-between-liking-a-brand-and-liking-its-social-marketing-emarketer/#comments Thu, 09 Sep 2010 04:20:54 +0000 admin http://ravennewmedia.com/?p=793 Several studies have shown that while social brand followers are interested in deals, they have other reasons to connect. Many also want to stay up on the latest news…

via The Thin Line Between Liking a Brand and Liking Its … Read the rest

]]> http://ravennewmedia.com/branding/the-thin-line-between-liking-a-brand-and-liking-its-social-marketing-emarketer/feed/ 0 Social media war rooms (and why you need one) – iMediaConnection.com http://ravennewmedia.com/branding/social-media-war-rooms-and-why-you-need-one-imediaconnection-com/ http://ravennewmedia.com/branding/social-media-war-rooms-and-why-you-need-one-imediaconnection-com/#comments Wed, 05 May 2010 16:23:08 +0000 admin http://raven123.com/?p=726 How do you keep a million posts and retweets from doing irreparable damage to your brand? Follow these five steps to stay ahead of the bad news. Learn more.… Read the rest

]]> http://ravennewmedia.com/branding/social-media-war-rooms-and-why-you-need-one-imediaconnection-com/feed/ 0 Communicating via new media to students http://ravennewmedia.com/new-media/communicating-via-new-media-to-students-2/ http://ravennewmedia.com/new-media/communicating-via-new-media-to-students-2/#comments Thu, 01 Apr 2010 00:37:55 +0000 admin http://elizabethlscott.wordpress.com/?p=356 “Blanket Email Syndrome” : The numb communicational state that students develop after receiving a series of mass emails, in which, the majority of the content is irrelevant…

Read more about “blanket email syndrome” and relevant communication techniques for any organization interested … Read the rest

]]> http://ravennewmedia.com/new-media/communicating-via-new-media-to-students-2/feed/ 0 The new marketing hybrid http://ravennewmedia.com/marketing/the-new-marketing-hybrid/ http://ravennewmedia.com/marketing/the-new-marketing-hybrid/#comments Wed, 31 Mar 2010 02:32:51 +0000 admin http://elizabethlscott.wordpress.com/?p=245 Integrating Traditional Skills with New Media Savvy

As hospital marketing departments address evolving new media channels, new skill sets are needed to supplement traditional marketing expertise.  This may mean reconfiguring the responsibilities and job description of an existing staff member, … Read the rest

]]> http://ravennewmedia.com/marketing/the-new-marketing-hybrid/feed/ 0 The State of Social Marketing Integration – eMarketer http://ravennewmedia.com/marketing/the-state-of-social-marketing-integration-emarketer-2/ http://ravennewmedia.com/marketing/the-state-of-social-marketing-integration-emarketer-2/#comments Fri, 19 Mar 2010 16:25:06 +0000 admin http://elizabethlscott.wordpress.com/?p=450 There are now hundreds of millions of consumers worldwide using social networks, blogs, microblogs, online forums and video-sharing sites, and marketers have followed them there. Social media marketin

via The State of Social Marketing Integration – eMarketer.… Read the rest

]]> http://ravennewmedia.com/marketing/the-state-of-social-marketing-integration-emarketer-2/feed/ 0 Socializing with the Fortune 500 – eMarketer http://ravennewmedia.com/ebusiness/socializing-with-the-fortune-500-emarketer/ http://ravennewmedia.com/ebusiness/socializing-with-the-fortune-500-emarketer/#comments Tue, 09 Mar 2010 20:10:53 +0000 admin http://elizabethlscott.wordpress.com/?p=446 A longitudinal study from the University of Massachusetts Dartmouth Center for Marketing Research shows steady uptake of social media marketing activities by Fortune 500 companies.

via Socializing with the Fortune 500 – eMarketer.… Read the rest

]]> http://ravennewmedia.com/ebusiness/socializing-with-the-fortune-500-emarketer/feed/ 0 Top US companies in need of “Twittervention” http://ravennewmedia.com/ebusiness/top-us-companies-in-need-of-%e2%80%9ctwittervention%e2%80%9d/ http://ravennewmedia.com/ebusiness/top-us-companies-in-need-of-%e2%80%9ctwittervention%e2%80%9d/#comments Wed, 13 Jan 2010 00:09:55 +0000 admin http://elizabethlscott.wordpress.com/?p=338 Most U.S. companies are not taking full advantage of the B-to-B and B-to-C opportunities that Twitter and other social media outlets can offer.  Find out more about the hidden advantage of well-executed social media programming.

via Top US Companies in … Read the rest

]]> http://ravennewmedia.com/ebusiness/top-us-companies-in-need-of-%e2%80%9ctwittervention%e2%80%9d/feed/ 0 100 ways to use Twitter in your hospital http://ravennewmedia.com/hospital/health-care-marketing-communications/100-ways-to-use-twitter-in-your-hospital/ http://ravennewmedia.com/hospital/health-care-marketing-communications/100-ways-to-use-twitter-in-your-hospital/#comments Sat, 14 Nov 2009 20:00:01 +0000 admin http://elizabethlscott.wordpress.com/?p=298 “Nurses are an essential part of hospitals and can function as a communication lifeline to patients, doctors, and others in the facility. These days, there are lots of different tools you can use to communicate, but Twitter is an exciting … Read the rest

]]> http://ravennewmedia.com/hospital/health-care-marketing-communications/100-ways-to-use-twitter-in-your-hospital/feed/ 0 5 marketing megatrends you can't ignore http://ravennewmedia.com/ebusiness/5-marketing-megatrends-you-cant-ignore-megatrend-5-imediaconnection-com/ http://ravennewmedia.com/ebusiness/5-marketing-megatrends-you-cant-ignore-megatrend-5-imediaconnection-com/#comments Mon, 02 Nov 2009 14:15:31 +0000 admin http://elizabethlscott.wordpress.com/2009/11/02/5-marketing-megatrends-you-cant-ignore-megatrend-5-imediaconnection-com/ It’s important to stay current on trends that have long-term influence.  Check out the top 5 according to iMediaConnection.com.… Read the rest

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